Thought leadership is one of the most versatile, effective brand building strategies of the modern age. Today’s consumers and practically all stakeholders want to know the companies behind the products and services they buy and the leaders behind the companies. Content is key to telling these stories.
Startups are in a constant battle for top talent, and the companies with good content attract the best candidates. Why? Because content shines a light on your team culture and approach to your industry, things that differentiate you from others and attract people who share your passion and vision. The same goes for funding and professional partnerships.
When your audiences see that you know your stuff, they’re more likely to work with you. Your job as a leader, then, is to demonstrate that you’re an expert.
Are you interested in more on thought leadership ?
A last look to the past ⌛
What did you miss 📰
Watch Campsider on Groupe M6 - working every day to make the practice of outdoor sports more accessible and more sustainable thanks to second hand market.
Check out Justine’s testimony about FrenchTech Tremplin, right when the second cohort is on the way.
Encheres Immo has raised €800K, lead by Acheter-louer.fr
Founded in 2016, Luko just acquired the German Coya, therby becoming a European insurer! watch!
Viabeez just launched their E-health solution for HR with a community of more than 1,600 health professionals!
In this Bien ou Bien profile of the two founders behind natural cosmetics brand Kreme, we learn about their journey towards making the skin healthier and more beautiful.
Airenc, the unique platform for buying and selling electronics, is discussing the subject of youth employment in Normandie with La Region Normandie officials.
Last big events! ⏪
In case you missed the latest webinar on the ups and downs of being an entrepreneur rewatch it here.
Working on launching your business in the US? re-play all the the tips!
Looking toward our future 🔮
Hectar Accelerator just kicked off!
After creating the program in partnership with us L’Incubateur HEC Paris and the great Hectar team, last Wednesday the program welcomed the 11 startups of the very first batch:
🚜 6 Agtech: Alvie, TOUTI TERRE (Hectar S1), RGX Systems, Kuupanda (Hectar S1), APTIMIZ (Hectar S1) and MyEasyFarm
🌾 3 RegenerativeAgriculture: MYCOPHYTO, agriodor (Hectar S1) and TerraTerre
🍽️ 2 Foodtech: Nudj and BioDemain
All there, thanks to the support of our partners, TIMAC AGRO France, Naturalia France, Parfums Christian Dior 👏
Open Source series 📖📹
At L’incubateur HEC Paris, we believe in sharing ideas and know-how which we will do through our Open Source series, straight from our very own content creation factory, namely HEC Records. Aymeric is this time talking about the importance of body and mind balance for optimal performance.
What about your future? 🎯
Find your dream job! 💼
Seedlegals are looking for exceptional individuals to join their team of Founders, Lawyers, Engineers to take things to the next level.
If you are about to complete your degree in engineering, architecture or data sciences and looking to kick-start your career in the built environment? Check out the opportunities at High Six
Watch Deskare on BFM TV - they are hiring, straight out of a successful fundraising only more than a week ago.
The future of agriculture will be antibiotics-free!
Come and join Phagos as their new Head of Operations.
Fill your calendar 🗓️
Funding Round Workshop : What does a good Term Sheet look like?
If you are in the middle of your first fundraising, Florent, a former Incubateur HEC Paris incubee, goes over everything that there is to know about the Term Sheets, next Tuesday!
Register now & you'll learn
► Funding round key stages and legal documents
► What are the key terms of a Term Sheet and what they mean (valuation, pre-emptive rights, exit rights, etc.)
► What are the best market practices to ensure a balanced deal.
TwicPics and Wexperience on Image optimsation in e-commerce
In e-commerce, image optimisation is an important issue in the user experience. The lighter and more compressed they are, the faster they display. However, is it easy to optimise all the images of an e-commerce site? How long does it take? And how do you know which image to deliver to each Internet user who connects to the site?
Before you leave us, here is your 📚reading & 🎙️podcast list for the weekend
If you want to offer a service containing health data and you wonder about the steps to follow. Here is some useful information from Woog & Associes
The French government is launching a new site to facilitate the process for entrepreneurs
Financial Times’ Alec Russell talks to Lea Ypi about capitalism in eastern Europe, and whether any political system can set us free.
‘He who is afraid of asking is ashamed of learning’
Nostalgia Zone
🔗 Top clicked link of our last newsletter